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Pay-TV Subs (& Cablecos) Love OTT Partnerships More than one fifth (21%) of pay-TV subscribers pay for an online video service through their pay-TV provider, a 110% increase from 10% of customers one year ago, recent Parks Associates research found. The main reason: Operators' growing number of partnerships with over-the-top providers such as Netflix, Hulu and Amazon Fire, the research firm said. Among pay-TV subscribers, 84% buy their service from a traditional cable, satellite or telco provider, Parks Associates reported. The news is not all good for pay-TV providers. Subscription rates declined 10.1%, dropping to 77% in late 2017 from 86% in 2015, the researcher found. "The percentage of those open to cancelling pay-TV or minimizing their monthly spend on pay-TV is also up. This ongoing shift is affecting all aspects of service design, promotion, packaging, and pricing," said Brett Sappington, senior director at Parks Associates, in a statement. "As a result, operators are having to reassess their technology and content investments as well as their partnerships and go-to-market strategy." While North American consumers, in particular, continue snipping away at their TV cords, digital pay-TV subscriptions increased in Asia-Pacific, which represented 83% of net additions in 2017, according to IHS Markit. Simultaneously, however, the same region added twice the number of OTT subscriptions as pay-TV, the research firm said. In North America, on the other hand, pay-TV subscriptions dropped by 3 million last year while OTT subscriptions grew almost 30 million. Worldwide, there were more than 100 million new OTT subscription video services in 2017, IHS Markit said. Related posts:
— Alison Diana, Editor, Broadband World News. Follow us on Twitter @BroadbandWN or @alisoncdiana. |
In a flurry of activity throughout the week, Donald (DJ) LaVoy, Deputy Under Secretary for Rural Development at the US Department of Agriculture, and his team spent about $145.8 million in the non-urban or suburban areas of seven states.
Calix reported revenue of $120.19 million – up 4% – in Q4 2019, putting a bounce in the step of company president and CEO Carl Russo and a shine to Calix's ongoing transition from hardware vendor to a provider of platforms enabled by cloud, APIs and subscriber experience.
Looking to curtail e-waste and improve the bottom line, BT will require customers to return routers and set-top boxes, although subscribers will not have to pay a fee when they receive regular broadband equipment.
The industry standards organization is looking to ease operator pain from residential WiFi, while it also sees initiatives in connected home and other projects bear fruit.
Deploying DOCSIS 3.1 across its entire footprint gave Rogers Communications the ability to offer speeds of up to 1 Gbit/s,
contributing to a broadband segement that generated about 60% of the Canadian operator's $3.05 billion (US) in Q4 cable earnings.
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