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Consumers Pick Security Options in Smart Home Menu Both US and European consumers are much more likely to use smart-home technologies for fire alerts and emergency notifications than conveniences like programming lights or window blinds, according to recent research from Strategy Analytics. In Europe, consumers are five times more likely to use fire alerts and emergency notifications than the lower-ranked options; in the United States, users are 12 times more apt to select the two security-related choices, according to "Identifying the Most Preferred Smart Home Capabilities in Europe and the US."
Staying Alert with IoT
Broadband households in Europe want their smart homes to alert them to emergencies, like fires, found researcher Strategy Analytics.
Of the 11 available options on the research firm's list, the least desired capabilities for European broadband households included remotely operating a gate, remotely scheduling or operating window treatments and programming lights. Rounding out the top three most wanted or used features was an automatic water shutoff, great protection against unexpected leaks during long trips away (or prior to an evacuation due to hurricanes or other natural or manmade disasters). Across the ocean, US broadband consumers' third top choice was remote video monitoring, according to Strategy Analytics. The lowest ranked options included programmed lights, remote-controlled window treatments and smartphone-controlled sprinklers, the researcher said.
A Universal Truth?
US customers also prioritized emergency and fire alerts, the researcher found.
Research like this helps operators develop bundles that more closely align with consumers' needs and wishes, said Bill Ablondi, director of Intelligent Home Practice at Strategy Analytics. Several options, for example, relate to security while others appeal more to convenience and lifestyle. Related posts:
— Alison Diana, Editor, UBB2020. Follow us on Twitter @UBB2020 or @alisoncdiana. |
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